Project Description

Along with the website, business cards and postcards were created to display at local guitar shops, including the local Guitar Center. These materials also used the guitar color swatches used in the website. The colors and textures are bold, helping these to stand out. Also included is a graphic illustration I made of a “living string” guitar that is integrated throughout the materials.

Website Guitar Swatches

The wood grain and colors of Mark’s guitar collection became “color swatches”.

living guitar

The ‘Living Guitar’ mark based off a Fender Stratocaster.

hamrock_postcard

Postcards on display at Guitar Center

The postcards displayed at Guitar Center. They stand out nicely in the crowd!